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Book Review Detail
Member: Robert Ochtel
Author: Robert Ochtel
Book: Business Planning Business Plans and Venture Funding - A Definitive Reference Guide for Start-up Companies
Review Date: 01/22/2009
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Business Planning, Business Plans and Venture Funding (232 pages) is the first book of its kind to take a “planning to funding” approach to fund raising, with the ultimate goal of securing angel, venture or other third party equity funding. Targeting entrepreneurs, this book provides real world examples on how to:
• Execute Business Planning,
• Develop a Complete Business Plan, and
• Secure Venture Funding.
The processes and methodologies provided in this book have been used to raise over $50M in early stage funding from such venture capitalists as Sequoia Capital, Brentwood Associates, Oak Investment Partners, AT&T Ventures, and Intel Corporation.
Through the adoption of the proven processes and methodologies, outlined in the book, entrepreneurs can substantially increase their probability of success in their fund raising efforts and ultimately introducing their company’s product, service or technology into the market place.
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